In a bid to woo the millions of users who were constantly bugging Instagram for their square image and video style, the famous photo sharing service provider has come up with a new landscape layout for the users in order to allow them to take pictures in a whole new way.
The move has come after the service saw many users migrating to other services like Snapchat following the issues with Instagram picuki. Also, the move is likely to stop the advertisers from going away and even add more advertisers to their kitty.It is said that one in five photos and videos that are posted on this image sharing site are cut off because of the square format. The format cuts out people from the original photo and is something that the advertisers do not want at all.
The move to allows users to get the portrait and landscape options on their phones as well as the desktop versions of the service is a great way to woo new users and advertisers as the ad makers will definitely want people to see more part of their ad and now it is possible to do just that.
Instagram is an online photo sharing service that allows the users to share their videos and photos to the site and also to a variety of other websites like Twitter and Facebook. The app was initially developed by Mike Krieger and Kevin Systrom and was released as a free app on the popular App Stores like the Apple App Store and the Google Play Store.
It soon gained a lot of momentum and had millions of users by the end of 2012, just two years after the initial release. Looking at the spectacular growth curve of the firm, Facebook acquired Instagram for $1 billion in 2012 and is the parent holding for the service ever since. The latest update which was released in August 2015 added the new features of landscape and portrait imaging and video sharing, which finally allowed Instagram to come out of the confinement of square images as in the Kodak Instamatic and Polaroid images of the past.